Tutorial 18/10/2012

I gathered everything that I have done so far together to take to my tutorial with Amber on 18/10/2012.

scan feedback sheet

Overall the tutorial went really well. I discussed all of the projects that I have going on at the minute.

For the Hot & Tasty brief I was asked what I would do if the owner of the cafes was to not like what I have done or was to choose an idea that I don't really like. I explained how the owner is pretty down to earth and open to suggestions so I don't really see this becoming a problem, but if it was to turn out like this then I would carry on with the brief anyway in the way that they would like me to, and try to bring it back to being more interesting.

For the Black & White competition brief, I discussed how this was coming to an end now and it's just a case of bringing everything together. And I also explained my idea of possibly pushing the idea down the hand drawn route too as I've explained in a previous blog post, which went down really well so I think I will experiment with this a bit more.

For the Make My Mark and ISTD brief, I explained how I have had some initial thoughts about the briefs and need to make more of a solid start with them.

For the Typographic Expression brief, I explained my idea, and we got talking about where the actual quotes and things could come from, and Amber explained about her train journeys, and how I could maybe listen out on a morning on the train for things that people say, and then I said how sometimes at work we get some people ask for some random things that don't exist or make sense, and this lead us to discussing how they could be produced to go back into a cafe in some way - so this is the direction that I will be taking this brief now. I will do a follow up post to this one to explain more about it. I also need to catch up with this and have all the weeks that I have missed posters done for the crits next week.

Proposal Form

Before I started writing out my proposal form, I was thinking mostly about the statement of intent section, and how I would write out my 'In week...I will...' things. To avoid repeating everything over and over and running out of space, I have decided to do a table for my time over the weeks during the module. I did a rough version of this first.

Now that I have that planned out, I filled out the form that I took to the group tutorial.

Then after the tutorial, ready for Friday, I typed up my proposal form and make a few changes.

PUT THE TYPED UP VERSION ONNNNNNN

Group Tutorial Feedback 09/10/12

Following the studio workshops, we have been given a proposal form that we need to fill out and have complete by Friday 13th. In the meantime we have had group tutorials (mine was with Fred), to basically present our four briefs that we have chosen, as well as out rationale for this module to get some formative feedback on to help progress throughout the module.

Using the proposal form I filled out prior to the tutorial, I used this to read through to the rest of the group, then as I was speaking everyone filled out a feedback sheet to be given back to me. I got some useful feedback.

The main piece of feedback that I got that I need to take on board straight away is that my Make My Mark brief is more of a PPD brief than a Design Practice one, so I need to choose another brief to work on to be counted as one of my main four. I will keep the Make My Mark one on as well as this is something that I want and need to do anyway. So I will have a look for maybe another competition brief to sink into.

Studio Workshops 03/10/12 & 04/10/12

03/10/12

In studio 3 (which I unfortunately missed due to illness), we needed to bring in the 4 substantial briefs that we have decided on to at least do for this module printed out.

On the back of these, we had to list all of the skills,


Have sentences wrote out for tmoz.


04/10/12

In this session, we continued to use the briefs from the previous session. Taking into consideration the design process:

• type the list out

We had to draw out a line divided into 10 sections, and map out roughly how long we intend/thing we need to spend on each section of the design process for each of the briefs. For this, I did it on the back of another printed copy of them all.

I also drew up a larger scale of the lines all together so that I would be able to compare them.

FINISH THIS POST AND DO IT PROPERLY. DAMN SCANNING SHIZZZZZ.

Studio Workshop 28/09/12 - Task Response

Here's my response to the task set at the end of the studio workshop on Friday 28th September, ready for the next workshop.


Here is what I did from the studio workshop with Fred on Friday 28th September.

List as many as possible in both Want and Need for skills, products, research, portfolio and questions.

Skills
Want:

1. type and layout understanding for publications
2. work presentation at the end of the module
3. be more experimenting with my work
4. produce high end quality work
5. book binding - so can do better publications
6. motivation - don't let it die down
7. communication skills - to contact studios/professionals
8. networking with other creative people
9. use more textures and depths in my work
10. personal branding - website, business card, etc
11. consider using more than just black and white colour scheme
12. branding development - know more than just the usual
13. packaging design/3D designs
14. print finishes
15. working with printers
16. working on live briefs with proper clients
17. better knowledge of html & web in general
18. how to design a typeface
19. push ideas/concepts further
20. problem solving

Need:

1. research skills
2. work presentation at the end of module
3. the use of colour
4. understanding of print production
5. web/digital skills and understanding
6. photography of final pieces
7. blogging - keep on top of it at all times
8. time management - work out and stick to it
9. confidence with myself and my work
10. communication with studios/professionals
11. experimentation with what I am working on
12. lazer cutting - haven't tried it and want to
13. asking for constant feedback from peers
14. face to face communication
15. be prepared for possibilities of new technology
16. the ability to adapt to a clients wants and needs
17. saving files correctly for print/web
18. how to communicate my ideas
19. selecting appropriate typefaces
20. being more daring with experimentations

Products

Want:

1. publication - stock consideration, printing, binding, presenting
2. poster series - keep creative skills flowing and use to practice presentation
3. direct mail representing myself to send out to professionals
4. high quality printed material
5. sexy print
6. own designed typeface
7.  
8.  
9.  
10.  
11.  
12.   
13.  
14.  
15.  
16.  
17.  
18.  
19.  
20. 
    

Need:

1. business card - have designed just need to get printed
2. build on my web presence - update website, etc
3. digital outcomes
4. more variety of products
5. refreshed logo for cafes
6. range of products suitable for both eat in and take away in a cafe
7. direct mail containing samples of my work to send to studios
8. strong personal online presence
9.  
10.  
11.  
12.  
13.  
14.  
15.  
16.  
17.  
18.  
19.  
20.  

Research

Want:

1. how to improve on type and layout skills
2. different ways to do publications and book binding
3. keep up to date with design world
4. find more design studios I like and want to contact
5. events relating to GD and my dissertation subject to go visit
6. more possible live briefs and competitions
7. life after uni
8. batman!
9. different stocks
10. effective ways to present my final pieces
11. what makes a good layout
12. where would I fit within the design industry
13. good typography designers/studios
14. more ways to find inspiration
15. more work that I like for my DC blog
16. large format printing
17. colour theory
18. who would be my ideal client?
19. what would be my dream job
20. how to make things look extra sexy

Need:

1. how to do branding effectively and not just so it is sexy
2. limitations within engraving a design into a solid
3. distribution of work - how else could I get work out there?
4. how to work with a printer on a project
5. more possible live briefs and projects
6. how to get studio visits and placements
7. how the design industry is changing
8. how is GD evolving
9. difference between layout for print and screen
10. other creatives to possibly collaborate with
11. how to collaborate effectively
12. how to not waste time/procrastinate
13. the way professionals approach a brief
14. most effective way to push a brief
15. thoroughly into brief subjects
16. variety of stocks available to use
17. what the difference is between designing for print and web
18. how to keep things visually consistent over print and web
19. most sexy typeface
20. my favourite typeface

Portfolio

Want:

1. range of work showcasing type and layout skills
2. good representation of myself and my work
3. work presented to a high level
4. a variety of live briefs - different to every other brief
5. my strengths in my design practice
6. show my interest in print
7. show the skills I have
8. reflect the kind of designer I want to be
9. a focused amount of work on design I'm interested in
10. more self initiated briefs
11. appeal to the designer looking at it
12. strong branding on it and the layout of it
13. reflect the type of designer I want to be
14. show confidence with what I do
15. to impress people
16. make person looking at its initial reaction to be a good one
17. to be visually interesting
18. stand out above everyone else
19. make sure it isn't boring or too generic
20. to be happy with it

Need:

1. diverse range of projects within different areas of GD
2. not just well known competition briefs
3. showcase a good understanding of GD
4. work I am proud of and would love to talk about
5. focused work
6. good presentation
7. my own work
8. visually consistent with the layout
9. strong
10. to be something that I am proud of
11. more than one aspect of a project
12. more quality work and not focus on quantity
13. targeted for studio/professional looking at it
14. cover all aspects of design skills, then narrow down
15. show how I work
16. clear and easy to work out what is what
17. what I like
18. show how serious I am about design 
19. show where I would like to progress with my work
20. be sexy

Questions

Want:

1. am I enjoying what I am doing?
2. does this work still/actually interest me?
3. do I want to do this work?
4. is this good enough to get me a job?
5. can I do a work placement in your studio?
6. what do you think of my work?
7. am I proud of the work that I am doing?
8. have I put as much time and effort in as I know I can?
9. do I have time for another brief?
10. what would be my perfect brief?
11. is this the sort of project I would like to work on in the future?
12. does this typeface look nice?
13. is this working?
14. am I having fun?
15. shall I take this project?
16. is this live brief suitable for my portfolio?
17. would doing this brief be beneficial?
18. will I enjoy working on this project?
19. am I having fun?
20. do I know all of the essentials?

Need:

1. is this work to the best of my ability?
2. what more could I do with this?
3. is this how I imagined this would work out? worse/better?
4. am I getting good feedback on my work to help me improve?
5. will I make it as a graphic designer?
6. would someone buy my work?
7. how will I get a job?
8. will I produce enough work in response to the module?
9. do I stand out?
10. am I using my time effectively?
11. am I balancing my work load appropriately?
12. have I got enough time to do this effectively?
13. is any aspect of my life suffering for another?
14. am I too focused on one area of design?
15. where would I fit in the design industry?
16. who would be my ideal client to work for?
17. am I going to survive the rest of this course?
18. can I really do this?
19. does this type work?
20. am I thinking far enough ahead for the future?

From these now, I need to choose 10 wants and 10 needs for my ultimate lists, and explain more detail about these. This needs to be wrote on to a big piece of paper to put up on the studio walls in the next session.

Studio Workshop 28/09/12

Here is what I did from the studio workshop with Fred on Friday 28th September.

List as many as possible in both Want and Need for skills, products, research, portfolio and questions.

Skills
Want:

• type and layout understanding for publications
• work presentation at the end of the module
• be more experimenting with my work
• produce high end quality work
• book binding - so can do better publications
• motivation - don't let it die down
• communication skills - to contact studios/professionals
• networking with other creative people

Need:

• research skills
• work presentation at the end of module
• the use of colour
• understanding of print production
• web/digital skills and understanding
• photography of final pieces
• blogging - keep on top of it at all times
• time management - work out and stick to it
• confidence with myself and my work

Products

Want:

• publication - stock consideration, printing, binding, presenting
• poster series - keep creative skills flowing and use to practice presentation
• direct mail representing myself to send out to professionals

Need:

• business card - have designed just need to get printed
• build on my web presence - update website, etc

Research

Want:

• how to improve on type and layout skills
• different ways to do publications and book binding
• keep up to date with design world
• find more design studios I like and want to contact
• events relating to GD and my dissertation subject to go visit
• more possible live briefs and competitions
• life after uni

Need:

• how to do branding effectively and not just so it is sexy
• limitations within engraving a design into a solid
• distribution of work - how else could I get work out there?
• how to work with a printer on a project
• more possible live briefs and projects
• how to get studio visits and placements

Portfolio

Want:

• range of work showcasing type and layout skills
• good representation of myself and my work
• work presented to a high level
• a variety of live briefs - different to every other brief

Need:

• diverse range of projects within different areas of GD
• not just well known competition briefs
• showcase a good understanding of GD
• work I am proud of and would love to talk about

Questions

Want:

• am I enjoying what I am doing?
• does this work still/actually interest me?
• do I want to do this work?
• is this good enough to get me a job?
• can I do a work placement in your studio?
• what do you think of my work?
• am I proud of the work that I am doing?
• have I put as much time and effort in as I know I can?

Need:

• is this work to the best of my ability?
• what more could I do with this?
• is this how I imagined this would work out? worse/better?
• am I getting good feedback on my work to help me improve?
• will I make it as a graphic designer?
• would someone buy my work?
• how will I get a job?

Task

Have a minimum of 20 responses for each columns and add more detail to them - be specific and open.

From these then identify 10 wants and 10 needs that are the most important and write on to a big piece of paper and explain why.